CAPTAIN VANCOUVER, your Key Advantage™
We provide you with all of the key advantages that you need to sell your house for the right price and on your terms. Our goal is to unlock the cash value in your home by LEVERAGING TECHNOLOGY TO WORK FOR YOU while still retaining standard real estate agent services. What do we mean by leveraging technology to sell your home? Well the usual practice of advertising in the Real Estate market is to first advertise the Agent because this gains more leads for the next sale. Selling your house using advertising costs the Agent so most rely on the same strategy that they have used for years and years, which usually means sticking up a for sale sign. Yet 8 out of 10 Canadian households have internet access and well over 90% go online first to search for homes instead of driving around neighborhoods looking for the right home.
The shift in how people search for homes forms the basis for the strategy we use when we list homes like yours! When you list your home with us we provide all the standard traditional services like listing with MLS, a sign, feature sheet and more. Where we are different is that we provide a campaign 'custom' designed to sell your property using the latest technology and techniques. No matter how big your house is, what it looks like, or what it is valued at, we create a mini-ad campaign strategically targeting buyers so that your listing has more interest than using only traditional means. We believe that the more people who see your home, the more likely your house will sell faster on your terms.
The shift in how people search for homes forms the basis for the strategy we use when we list homes like yours! When you list your home with us we provide all the standard traditional services like listing with MLS, a sign, feature sheet and more. Where we are different is that we provide a campaign 'custom' designed to sell your property using the latest technology and techniques. No matter how big your house is, what it looks like, or what it is valued at, we create a mini-ad campaign strategically targeting buyers so that your listing has more interest than using only traditional means. We believe that the more people who see your home, the more likely your house will sell faster on your terms.
Increase your views from qualified buyers to find your listing through targeted advertising
We analyze data and target potential buyers, increasing the traffic of viewers to your listing so your listing is shown to potentially thousands upon thousands of buyers searching online, instead of aiming for only 30 or less potential buyers who might drive by your house and see your For Sale sign or happen to find you on MLS.
Since CAPTAIN VANCOUVER® is a British Columbia owned corporation we have the unique advantage over other Agency's in that we showcase the local attributes of your local neighborhood as part of your listing. This might include information on the proximity of your house to services, transportation, local schools and more. Showcasing unique local features also helps us to target market to different segments in order to sell to buyers not only locally, but also nationally and internationally, based on the specific requirements they are searching for in a home and community.
Since CAPTAIN VANCOUVER® is a British Columbia owned corporation we have the unique advantage over other Agency's in that we showcase the local attributes of your local neighborhood as part of your listing. This might include information on the proximity of your house to services, transportation, local schools and more. Showcasing unique local features also helps us to target market to different segments in order to sell to buyers not only locally, but also nationally and internationally, based on the specific requirements they are searching for in a home and community.
So exactly how do we target buyers beyond an MLS listing? This is where math and technology meets creative. We rely on consumer databases based on the segmentation profiles identified by the buyers. This may include information on their socioeconomic profile such as their occupation, education level, age, household size, and stage of life cycle. We also consider psychographic and behavioral aspects of buyers because it tells us their precise interests, attitudes, values, lifestyles, cultural and language use.
We take this information and use it to launch your campaign targeted at buyers who search for homes matching your listing profile. After we have launched your custom campaign, we continually review analytics and make necessary adjustments if required so that we can narrow down potential buyers for purchase. Sure we also utilize traditional methods of Real Estate advertising such as open houses, feature sheets and signage, but we always create it in such a way that it drives customer engagement. Even our signs are designed with QR scan tags for mobile information that links to your listing and we have a custom program for our 'sign riders' that is designed to attract potential buyers to your listing.
We take this information and use it to launch your campaign targeted at buyers who search for homes matching your listing profile. After we have launched your custom campaign, we continually review analytics and make necessary adjustments if required so that we can narrow down potential buyers for purchase. Sure we also utilize traditional methods of Real Estate advertising such as open houses, feature sheets and signage, but we always create it in such a way that it drives customer engagement. Even our signs are designed with QR scan tags for mobile information that links to your listing and we have a custom program for our 'sign riders' that is designed to attract potential buyers to your listing.
Our focus is on selling your house, not on selling personal brands for Realtors.
Ask yourself this…why wouldn't you use a Real Estate company that provides you with an advantage that you would otherwise not have?
Ask yourself this…why wouldn't you use a Real Estate company that provides you with an advantage that you would otherwise not have?